There are 337 women billionaires around the globe, according to Forbes’ latest ranking of the planet’s richest people, up from 327 in 2022. And they now command a slightly larger sliver of the billionaire population than a year ago (13%, compared to 12% in 2022).
The richest woman on the planet for the third year straight is L’Oréal heiress Françoise Bettencourt Meyers, who is worth $80.5 billion, a gain of nearly $5 billion from 2022. Meanwhile, MacKenzie Scott, whose fortune dropped $19.2 billion in the past year, falls five spots to No. 9, as shares of Amazon–which she got in her 2019 divorce from Jeff Bezos–tumbled. Scott’s enormous charitable giving–totaling more than $14 billion–has pushed her further down the list as well.
Abigail Johnson (estimated net worth: $21.6 billion), who heads mutual fund giant Fidelity, slips out of the top 10 this year, despite slightly adding to her fortune and moving three spots up the worldwide ranks. Taking her spot is Rafaela Aponte-Diamant, who is both the 6th richest woman in the world, with a net worth of $31.2 billion, and the highest ranked self-made female ever, at No. 43 on the global ranks. She splits ownership of Switzerland-based MSC, the world’s largest shipping line, with her husband Gianluigi. The two entered the shipping industry together in 1970, when they purchased a ship with a $200,000 loan. It’s still a family-run business: Gianluigi is executive chairman, their son Diego is president and Rafaela is responsible for decorating ships for the firm’s MSC Cruises division. Forbes previously listed the couple together; this year we split them into separate listings.
Aponte-Diamont is one of just 96 self-made women on the ranking. Nearly three-quarters of all women billionaires inherited their fortunes. Others among the 28% who are considered self-made include Rihanna ($1.4 billion) and Kim Kardashian West ($1.2 billion).
Forbes Wealth Reporter Jemima McEvoy sat down with Diane Brady to talk about the women who made this year’s Forbes Billionaires List and the many women who have inherited their wealth and are growing it through business and investments.
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Article Marketing Success Can Be Yours With These Top Tips
Having excellent advice on improving article marketing is essential for any person who hopes to more effectively promote his or her website. The following tips can help you boost the effectiveness of your marketing.
Research your writer. If you outsource your writing to another person, check up on them consistently. You need to be sure that their writing is unique and original. Use a search engine to check out pieces of their work, as you do not want to include your name on something copied or unoriginal.
After you have a healthy collection of written articles under your belt, collect them together and make an ebook. Selling this ebook is not a particularly admirable article marketing tactic. Readers will not appreciate you trying to charge them for content available for free elsewhere. A better use for your ebook is as a free reward for customers and potential customers who have expressed interest in your business.
Try to highlight a problem and offer a solution in each article you write. If you describe in detail a problem that readers are having then offer them solution, you could dramatically increase the number of leads an article generates. A useful article will also lead to more of your visitors linking to the article.
One of the most inviting things about article marketing is that there’s really nothing complicated behind the scenes making it all work. Yes, the work can be tedious and you certainly have to know how to get your articles read by viewers. When it comes to formulating a campaign, it’s a straightforward process that anyone can do.
In order to attract people to your site, you need to be able to write well. This includes making sure that your articles are grammatically correct as well as engaging for the reader. By doing this the reader will probably want to find out more and will be willing to come back at another date.
It is important to look up to the best, as you should speak to and attend seminars of gurus in the field. Soak in all of the information that they tell you, and apply this to your writing and style. This will help you to generate a solid foundation for affiliate marketing.
When your article is done, reread it at least ten times for errors. Double check every single word to make sure that everything fits and is spelled correctly. Good writing skills are important to making a lot of profit.
Use language that is genuine and enthusiastic in your articles, so you can establish a bond with your readers. If you are not emotional in writing, people cannot relate, and they will not come to your site.
Make sure your title is an attention-grabbing one. Regardless of how great your article is, if readers do not click to visit it, they’ll never know it. A catchy title that peaks the interest of readers is what ultimately brings a reader to your site. Create catchy, interesting titles that ensure those searching on the major search engines click on your article first.
Be sure any Internet article you create has relevant keywords. This especially applies to meta descriptions and titles on your page. “Bolding” keywords is a good way to emphasize them. Th ‘View Source’ option you see after right clicking anywhere on the page lets you see the keywords of other sites. broken sentence
Be aware of the length when writing an article. Articles used for marketing purposes are not supposed to be timeless works of literature or best-selling novels. They need to be precise, informative and easily read by a general audience. It is best to stick to between 300 and 500 words per article.
A great article marketing tip is to make sure you’re creating a headline that’s worth reading. A lot of people get carried away with including keywords in their headline. This can make the headline sound stale and uninteresting. Always make sure you have a headline people want to read.
The average reader spends no more than a minute reviewing a webpage for a service or product, so when you market your article, you need to make sure that you can get across your main points in that short period of time. Your points should be easy to understand and made concisely. If you use bullet points and lists, you will make your key information more visible and memorable.
Do not waste time on untested products. You could write a thousand excellent articles about a specific product, and if there is no market for it, your time will have been wasted. Many people feel that they have failed at article marketing when the sales do not come. What they may not realize is that the product itself was the actual problem.
The more unique your content is, the better off your rankings will be in the search engines. Truly succeeding in article marketing requires you to learn about the principles of search engine optimization. The higher you can rank, the more eyes will be able to view your content.
Make sure that your language matches the needs and style of your target audience. If you are writing for the general public, don’t try adding in a million different fancy words or phrases. Focus your writing at about an 8th grade level if you want to reach the broadest audience.
Use the first paragraph of your articles to tell the reader why they should care about what you have to say. Let them know the information you want to share with them and why you think they will appreciate knowing it. Then encourage the reader to continue on by telling them how important the information is.
With a little patience and some hard work, the tips provided in this article will get you off to a good start in article marketing. Start off by trying to produce and present better articles than your competition. If you are willing to work hard and keep learning, you might beat out that competition.
