Seán McLoughlin, the Irish YouTuber better known as “Jacksepticeye,” has become a household name for gaming enthusiasts across the world. McLoughlin started his YouTube journey in 2012 and has since grown his channel to around 110 million monthly views.
McLoughlin’s talent for voice impressions caught the attention of mega YouTuber PewDiePie, propelling him into the limelight. But he didn’t stop there. Over the years, McLoughlin has expanded his brand beyond gaming, venturing into clothing, coffee, and even podcasting.
In 2020, McLoughlin founded Top of the Mornin’ Coffee as a limited release. Three years later, in March 2023, he relaunched the brand with a fresh new look and product range.
Forbes estimates McLoughlin earned $16.8 million in 2021, making him one of the wealthiest YouTubers on the planet. He’s ranked number 15 on the 2022 Top Creators List.
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Settng Up Your Article Marketing Campaign To Succeed
Some principles of business are fairly self-explanatory, like the principles of supply and demand. Some aspects of business, like market identification, for example, can be quite difficult to grasp. If you want to understand how to make article marketing work for you so that you can increase the size of your business, pay attention to this article.
Use offers of something free! These freebies let customers feel like they have gotten their money’s worth so they’ll be more inclined to buy again from you. If you provide freebies that are branded with your company logo, you could benefit greatly each time your customer uses it in public. Select products according to this standard.
Because not everyone enjoys reading long articles, you should always shoot for articles no longer than 500 words. Many studies have been conducted on this subject, and the popular consensus is that most readers lose interest in basic web articles after 500 words. Don’t forget: The Internet is a doorway to instant information, so it’s easy to click off of your content and onto a funny video.
Enrich your article with other links. Your article may hold a wealth of information, but if you find related topics that your target audience may enjoy, link to them! Readers love when they can trust a writer to help them find more information on a topic, even if it wasn’t written by the author themselves.
Avoid submitting articles with the same or similar titles. There is no way your article can seem unique, if it has the same title as another article. You must give each article a unique title and you must have five to twenty versions of the title for posting the article in different venues. Remember that you must always have your keyword included in your title.
When you are writing the articles themselves you must forget about your article marketing strategy. Forget where the article will be submitted. Forget about the new readers you are hoping to attract. Forget about keywords. When you are writing, do nothing but write. You will have plenty of time after the article is done to tweak it and strategize. While you are writing focus on nothing but your new content.
Subscribe to your competitors’ RSS feeds to keep tabs on the article marketing competition. The same features article writers use to make getting their information out to the readers, also makes research on them a breeze. A quick survey of each new article published by a competitor, keeps a writer up-to-date on the trending topics and the latest strategies.
Be sure the content you provide is both timely and timeless. You don’t want to post specific detailed content in a venue in which you cannot edit, change or add information. If you are posting to a forum or blog that will not allow you editorial access only post general information with a link to your website. For articles that do allow you to edit and update, do so frequently to stay timely.
You’re probably going to have more questions than you’re able to find answers to, as you start out with article marketing. It’s important that you just keep your nose to the grindstone. Once you learn the basics, the veil is removed and you will begin to figure a lot of it out on your own without the assistance of others.
A quality title is a valuable asset to have in article marketing. People need to be drawn in to read your articles, and the best way to achieve this is to create headings that are as interesting as possible. Think about using a statement or question that includes your targeted keyword.
If one is hosting a charity event then they should consider using article marketing to increase the amount of guests they have attend that particular event that one may be hosting. An article describing the type of event going on and why everyone should attend can greatly help ones cause.
If you don’t have time to write good articles yourself, outsource your article writing. This is easy and inexpensive, and it gives you a way to ensure well-written and unique content. You can utilize many different companies or freelance sites that put unlimited numbers of quality writers, right at your fingertips.
Submit as many articles as possible each day. So long as you are not submitting junk, more really is better. Each new submission increases the likelihood that you will be noticed. The more views you receive, the higher your conversion rates will rise. This formula may sound simple, but it works.
Use short, crisp sentences and different types of formatting to make your articles more appealing. Do not forget to use paragraphs, line breaks, bullet points, and subheadings to break up your information into a pleasing manner. If you have one long article in one font, one size people are going to click away fast.
If you want to succeed in article marketing seriously, don’t let private label rights (PLR) articles be your main source of content. PLR articles are copied all over the web. It doesn’t matter how much you try to spin it or rephrase it, you will end up with something that a thousand other people have on the internet and your rankings will reflect that. PLR does have its place but don’t rely on it too heavily.
Master article writing and open up new opportunities. Once you can create lots of high-quality content quickly, generating traffic with articles becomes incredibly fast and easy for you. It may even become enjoyable! The only way to get better and faster is to keep writing and continue learning how to write better and faster.
Now that you’ve learned some terms, tactics and tips about article marketing, it’s time that you put this information to use. Only the best information will allow you to accurately craft a plan of attack and follow through with it. So remember to always refer back to these tips if you ever need help with your business.