Category Archives: Marketing Strategy

How to Develop a Marketing Strategy
A Marketing Strategy is the plan that a business has to sell its products or services. It outlines how the business will reach its customers, and it supports the company’s value proposition.

Marketers who have documented strategies are 313% more likely to report success than those who don’t, so it’s important to get organized when you’re developing your marketing plan. It’s also a good idea to set goals for each of your channels or promotional tactics.

Identify your competitors
Competition is a key element of your marketing strategy because it can help you determine what you need to do differently than the competition to stand out in the crowded marketplace. It can also be useful for figuring out how to create a successful campaign that will have an impact on your bottom line.

Research your global markets
It’s important to take the time to understand your target markets, especially if you are expanding into new ones. The best way to do this is through market research and identifying the needs, expectations, and purchasing habits of your potential customers.

Create a marketing budget
A marketing budget is essential for any business because it helps you allocate resources to reach your marketing objectives. Without a budget, you’ll struggle to hire the right talent and buy the tools and software you need to make your marketing strategy work.

Develop a product that meets your customer’s needs
It is important for marketers to be involved in the process of developing a product, from developing the features and pricing to packaging it. It is also important to make sure that the product communicates your brand’s value to the customer.

Kendall Roy’s New York City Penthouse On ‘Succession’ Is Listed For $29 Million | Forbes

For fans of the HBO drama series ‘Succession,’ the news of Kendall Roy’s New York City penthouse hitting the market has been a hot topic. The luxurious property, which has been featured prominently on the show, is now available for…

The Benefits of Remote Work

Whether it’s for work or play, remote work is taking hold. It is the preferred work style for a large segment of the workforce including employees, contractors and freelancers. For a successful remote work experience, good communication is key. Check out tools like virtual whiteboards like Miro to collaborate with your team. 1. Flexibility For employees, flexibility is… Read More »

From Pints to Joints: Ben & Jerry’s Co-Founder’s New Cannabis Company

In the world of cannabis, there is a new player in town – Ben & Jerry’s co-founder, Ben Cohen. That’s right, the mastermind behind the iconic ice cream brand has shifted his focus to the cannabis industry with the launch…

How to Start a Business From Scratch

Starting a business can be an excellent way to get out of the corporate rat race and achieve financial freedom. It also allows you to work on things you care about and do something for the community. However, it’s important to make sure you launch at the right time and follow a plan that suits your goals. It… Read More »

Broadridge Now Conducts $70 Billion Of Blockchain Repo Trades Per Day

Broadridge, the global leader in investor communications and technology solutions, has made a significant stride in the financial industry by conducting $70 billion of blockchain repo trades per day. The company’s focus on innovative technology and commitment to enhancing the…