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Carrie Schwab Reveals Lessons Learned About Investing From Legendary Father Charles Schwab

By | May 8, 2023

Carrie Schwab, the daughter of legendary investor Charles Schwab, has always been surrounded by the world of finance and investments. Over the years, she learned valuable lessons from her father that shaped her understanding of investing and helped her become a successful businesswoman in her own right. In this blog post, we’ll delve deeper into the insights that Carrie has gained from her father and discover how they can guide us in our own investment journeys.


Carrie Schwab-Pomerantz, daughter of legendary investor and founder of Charles Schwab Corporation, Charles Schwab, is one of the most prominent financial advisors in the world. She promotes financial literacy and encourages people, especially women to take control of their finances and invest in the stock market. During the 2023 Forbes 30/50 Summit, Moira Forbes, Executive Vice President of Forbes Media, conducted an interview with Schwab-Pomerantz where she shared the lessons she learned about investing from her father, who revolutionized the investment industry.

Lessons Learned About Investing From Charles Schwab

Be A Smart Investor

Charles Schwab was a smart investor himself, and he instilled the same in his daughter. He believed in investing for the long term and not getting swayed by short-term volatility. He emphasized the importance of diversification to reduce risk and increase returns. As per Schwab, investing is not about getting rich quickly, but it is about keeping your money in solid investments and focusing on growing it slowly over time.

Invest In What You Know

Schwab-Pomerantz said her father also taught her to invest in companies that she knows. He advised to invest in companies whose products or services you use and believe in. Schwab believed that understanding a company and its vision made it easier to evaluate its potential and make informed decisions.

Keep Fees Low

Schwab-Pomerantz shared that her father, Charles Schwab, started a discount brokerage firm that charged only $70 per trade when most firms were charging much higher fees. Schwab emphasized the importance of keeping fees low as it directly affects the overall profitability of the investment. His company, Charles Schwab Corporation, remains one of the leading providers of brokerage, banking, and financial advisory services, and they continue to offer low fees to this day.

Stick To A Plan

According to Schwab, having a plan and sticking to it is crucial to investing successfully. He stressed that investors should avoid getting caught up in the daily fluctuations of the stock market and should instead focus on long-term goals. Schwab believed that sticking to a plan ensured that investors remained disciplined and objective and did not get led astray by their emotions.

Promote Financial Literacy

Carrie Schwab-Pomerantz has followed in her father’s footsteps by promoting financial literacy and advocating for women to become more involved in investing. Charles Schwab himself has been a strong advocate for financial literacy and has written several books on investing. The father-daughter duo believes that education is critical in making informed investment decisions and helping people achieve their financial goals.


Charles Schwab’s passion for investing and dedication to low fees and transparent pricing helped revolutionize the investment industry. His daughter, Carrie Schwab-Pomerantz, follows in his footsteps and has become a prominent financial advisor and promoter of financial literacy. The lessons they have learned about investing and their commitment to educating and empowering people to take control of their finances, will continue to inspire investors for years to come.


  1. Who is Carrie Schwab-Pomerantz?

Carrie Schwab-Pomerantz is a prominent financial advisor and promoter of financial literacy. She is the daughter of Charles Schwab, the founder of Charles Schwab Corporation.

  1. What are some lessons learned about investing from Charles Schwab?

Charles Schwab emphasized the importance of being a smart investor, investing in what you know, keeping fees low, sticking to a plan, and promoting financial literacy.

  1. Why is promoting financial literacy important?

Promoting financial literacy is essential in educating people about making informed investment decisions and helping them achieve their financial goals.

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  1. What is Forbes?

Forbes is a leading global media company that covers stories on people and success. Their focus areas include wealth, entrepreneurship, technology, business, and lifestyle.

  1. How can readers stay connected to the latest news from Forbes?

Readers can stay connected to the latest news from Forbes by subscribing to their newsletters and following their videos, which are available on Twitter and Instagram. Members of Forbes also get access to exclusive content and events.