Gong.io CEO and Co-Founder Amit Bendov joins “Forbes Talks” to discuss how AI is changing the way people write and interact, and the behind-the-scenes business of artificial intelligence.
Read the full story on Forbes:
Subscribe to FORBES:
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
Stay Connected
Forbes newsletters:
Forbes on Facebook:
Forbes Video on Twitter:
Forbes Video on Instagram:
More From Forbes:
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
You Can Make Money With Article Marketing
Working on the internet is a very desirable career for many individuals around the world, and article marketing is a way that you can make almost any business venture that you choose flourish into a self-sustaining, profitable venture. In this article, we’ll cover some of the best tips of the trade dealing with article marketing.
If you need more traffic, get controversial. People are attracted to arguments and hot topics, and even if they don’t agree with your viewpoint, they might visit your Web page or site just to leave a comment about how wrong you are. That’s still good for you from a search engine ranking point of view, and it will raise your visibility if people talk about you even when the talk is partly negative. There will probably also be people who do agree with you, after all, and they’ll find your content if you generate a lot of interest.
Blogs are an excellent tool to build your leadership in your industry. Tap into you professional knowledge and insight to create informative posts for your site. Also, don’t be afraid to incorporate your personality and sense of humor into the posts to keep your readers engaged. Perceptive discussions regarding your industry’s latest developments can enhance your company’s reputation and increase your trustworthiness among potential buyers.
Be sure your article is both useful and accurate. Check your information before you submit your article. You do not want to post outdated or incorrect information or else you risk losing your reliability and credibility. Invalid information is a key issue that is found mostly in articles posted on disreputable article directories.
As you gain confidence with the article marketing process, set a realistic but challenging goal for your pace of article production. There is no golden figure that you must achieve. Balance your available time, your writing prowess and your other commitments to settle on a article-writing schedule you can maintain without sacrificing article quality.
Don’t use article spinners. You are submitting articles for people to read, and you should have people write them. There is no machinery in existence that can write prose in a way that is not obviously artificial. Be professional and have respect for your prospective customers by hiring human beings to rephrase your articles. By hiring good writers, you will get fresh viewpoints and unique content that you could not get from any kind of software.
To help market your article, try to keep your content focused on a wider audience. This will make sure that it interests loyal readers and doesn’t make any potential readers feel that the content is not for them. Don’t overfill your content with too many industry-specific terms that not everybody will understand.
Taking a writing class is a great idea to improve your skills as an article marketer. Proper grammar and punctuation are very important. Sure, everyone makes a mistake from time to time; it’s absolutely unavoidable. However, learning more about writing will assist you in many ways and help you to produce better content.
Once you have a little money to invest in your business, consider outsourcing some of your writing duties. Outsourcing is a great way to gain the collaborative effort of many. It also frees up some of your time to work on other projects. There are many effective ways to find article writers. Do a quick internet search to locate your team.
Keep focusing on quality over the quantity of the articles you provide. Writing a million articles that are of mediocre quality will actually end up hurting you in the end. Publishers will being to recognize that your articles are not quality content and will stop adding your work to their sites.
To get the best article marketing effect out of your writing, stick to positive writing whenever possible. Marketing articles are focused on selling, whether your product is a vendor’s product or your own content. Readers are more relaxed, enthusiastic and ready to buy when positive language encourages them to be optimistic.
Typically, authors will post a short biography after each article. Let the readers know who you are and put in a link back to your page. People who appreciate what you have to say should venture over to check out what else you have available. This link will facilitate the ability for the reader to get to your site. Author biographies connect your readers on a personal level and allow them to feel connected to you.
Before submitting your online articles, you should always read your articles out loud. This is done to ensure you do not make any spelling or grammar mistakes. You do not want to submit an article with spelling or grammar mistakes because these will cause you to lose credibility with your readers.
Don’t make your articles too short or too long. Any articles under 350 words will not bring you the best search engine results. Studies show the best word count is 400 to 600 words, with several paragraphs spaced apart. Online readers are notorious for their attention deficit, and big blocks of text will bore them. Keep your intros catchy, and get to the point quickly.
When trying to market your articles, keep the titles and topics interesting. This will boost visitors to your site and help to create maximum exposure. Target interesting angles or points of view. Keep your articles punchy too. You will see that your target market notices your articles and looks to you in the future as their “go to” source.
If you want to sell your content, you must make it discoverable. Find the top directories and submit articles to them often. When you put your articles on all of them, you’ll be sure to get someone to buy your content.
Just because working online is something you really want to do, that doesn’t mean you will be good at it. A great way to ensure your success is to follow the advice given in articles such as this, when you attempt to build your marketing campaign. Stick with the simple stuff to start and then, you can branch out to bigger things.
